The Sound Bite Strategy - Deepstash

The Sound Bite Strategy

Create simple, memorable phrases that others can easily repeat when discussing your proposal. These "sound bites" spread through the organization, building momentum even when you're not actively selling the idea. What's your proposal's equivalent of "Just do it" or "Think different"?

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kivvio

A Chief Technology Strategist helping companies to grow from caterpillar companies with transformation ideas to accelerate metamorphosis into smooth, airy and volatile butterfly organizations.

My new blog post from RAPID-based Modernization series is about looking for hidden discussion that can kill your proposal. Link here: https://blog.caterpillar.garden/p/rbm-i-what-people-are-saying-about

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