2. Product Teams Should Stay Connected to Customers

Remote work isn't perfect and won't be a good fit for everyone. It can be lonely and feel awkward connecting with new coworkers. With an emphasis on results over time spent working, remote workers also tend to work longer hours. Remote workers can consist of diverse or uniform te...

Marketing needs to be laser-focused on generating leads that fit your ideal customer profile in order to reduce churn. We do this because it is inevitable that some poor-fit leads will still be generate and passed on to the sales division. 

Questions to guide with vetting:

• Is you...

Improved listening leads to better understanding of ideas. As a leader, we must focus on listening intently and comprehending as much as we can understand in order to better guide and identify the spaces that needs focusing. 

Remember: Your team knows you and your company the best, therefor...